Webinars are a great way to launch and sell an online product - but there is a science to running a webinar that converts viewers into customers 

Let me guess..

You have tried webinars but they just haven't worked for you! YET!

You enjoy doing the training part of the webinar but HATE the selling part.

You don't want to come across as sleazy or salesy.

You get to the end of the webinar and hardly anyone buys - you wonder what you are doing wrong?

A webinar is so much more than just a free training, there is an art and more importantly, a science behind a highly converting webinar.

You have put all the effort in promoting the webinar, posting on social, emailing your list, running ads and all the things. 

You then do everything you can, to get them to turn up live, so why is it that we spend very little time on planning the actual webinar and ensuring you are maximising the time with the people who showed up live. 

A well planned webinar demonstrates your offer in a way that helps your audience make the purchase decision, not in a salesy and sleazy way, but in a confident reassuring way. That is what I teach!

AREN'T WEBINARS SLEAZY AND SALESY? 

I am sure we have all been on a webinar where we have sat for over an hour waiting for the content, only to be sold to the entire time, which feels horrible. 

HATE SELLING - No problem 

The aim of the webinar is to sell but how do you do this without feeling sleazy or salesy? 

With my webinar framework, I will teach you smart and specific strategies that enable you to sell without feeling like you are selling your soul, so that your attendees make the buying decision in a way that feels nice. 

THE INDUSTRY HAS CHANGED

Times have changed. Gone are the days of 2019 / 2020 when you could just show up on a webinar and people would be there and ready to buy! 

People are being far more discerning - which is a good thing - but it makes it more challenging for online business owners to sell out courses and have the bigger launches.

THE GOOD NEWS

These changes challenge us to really strengthen our skills and tighten our messaging so that we can better resonate and attract our perfect customers.

I am here to help you do just that. I have put together a framework that walks you through what to do, when to do it, and how to structure your webinar so that you can introduce and sell your product.

THE MASTERING WEBINARS WORKSHOP 

4 live workshops that walk you through the exact framework for building webinars that actually convert viewers into customers

You will walk away from

with: 

Webinar overview 

What is a webinar, why and how to use them, where they fit in the funnel, and an overview of the launch process.

The perfect webinar topic & title

Coming up with the perfect webinar topic & title is a crucial part of creating a webinar and one that I see lots of people getting wrong. I will show you how to come up with a topic and title that attracts your perfect customer and is a perfect lead into the sale.

Webinar presentation

I know one of the things people struggle with is designing the webinar presentation. I'll help you. (Did you know that when doing an online presentation you should change slides 2- 3 times a minute!)

Live webinar - setting the scene 

How to start up the webinar so that your attendee knows it's for them, knows you are the expert they need, and knows you have an offer, so that you don’t feel like you are doing a bait and switch - no one wants that. 

Live webinar - making the offer 

How to move into the offer part of the webinar. How to introduce the offer and sell it without feeling like you are selling your soul to the devil. How to present the offer so that you can give your attendees the confidence to make the buying decision.