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Start Building Your Email List and finally tick it off your todo list!

Having an email list is one of the best assets you can have as a small business owner and now you can create yours and finally tick it off your todo list with my tried and tested Build My List course.

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Let me guess...

You know you need an email list, but for some reason it's still on your todo list!

> You have thought about setting up your email list so many times.

> You may have downloaded the checklists or got the free mini course on how to do it, but not done it.

> You may have researched or even signed yourself up for a email system.

> You found out what a lead magnet is, but can’t seem to work out what you do for your business?

> Or you have a great idea for a lead magnet but you try and set up all the tech or understand the funnel and your head hurts.

> You may have even attempted to set it up but after hours of frustration you gave up.

Creating a lead magnet, putting together the funnel, using the test and getting that email list started can feel like a massive task!

And you know what? I’m not going to sit here and pretend it’s a two minute job because it’s not.

BUT – It is totally worth the work!

Lead magnets work! They attract your perfect customer and help to get them on your email list.

Which is why I created this follow me along course!

 

How would it feel...

✔️ To have an email list of potential customers who looked forward to hearing from you and buy from you!
✔️ To know the process and the steps needed to create your lead magnets included all the dreaded tech!
✔️ To have someone take you step by step through the process without any confusion or overwhelm.

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Hi, I'm Teresa

I've spent nearly a decade in the online business space. I've spoken for Inbound, Adobe, and Kajabi. I've supported hundreds of launches. And behind the scenes, I've worked with names you'd recognise in this industry.

I've also been exactly where you are.

And I am passionate about helping business owners start and build their email list. In fact I talk about it constantly! 

I was frustrated that some experts out there makeout there is nothing to it and then I see business owners thinking there is something wrong with them because they are struggling to get it done and they don’t understand the tech.

That’s why I put together Build My List, a complete course that takes you step by step through the process with me there to hold your hand. 

Running a business can be hard and I promise I would not suggest you have an email list if I didn’t think it was worth the time and effort.

Find Out More About Me

INTRODUCING...

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The Two Lauras

Teresa helped us with the the launch of our membership for social media managers.She helped us break down everything we needed to do into manageable chunks and throughout our time working together she kept us focused and on track to complete everything.

We had big goals for the number of members we wanted and we MASSIVELY EXCEEDED those goals. We not only launched well but we now have a clear plan to follow next time we open the doors to new members.

She has a wealth of marketing experience, plus she’s just great fun to work with.

Georgia Williams

Before I started working with Teresa, I felt like I knew a "lot of the stuff" but was not sure how to put it all together so that it actually brought results. Implementing the methods Teresa teaches were really easy and have since increased my email list by 101.14%. 

What I love about working with Teresa is that she takes the time to understand what you do so that even if her methods are standardised, she gives them an individual approach which applies perfectly to your business. I would highly recommend working with her. Being in T's world has changed the way I run my business and I am so grateful I found her!

Karen Cureton

Last year I was really struggling to become visible, yes, I was doing OK but wasn’t really getting the results I wanted. Over the course of the last year, I was part of a small group working with T to increase our visibility through podcast guesting, speaking and more, working with her is a breeze, what she doesn’t know isn’t worth writing about!

My confidence soared; I got so many podcast bookings that I had to stop applying! I now have several great lead magnets and in the last quarter of 2024 my list grew by 15% AND I gained a new client from one of my lead magnets!! She explains things in an easy to understand way and she truly cares about your business and its success.

Here’s What’s Included

STEP BY STEP LESSONS

The course is broken down step by step with everything you need to complete each part of the process. At the end of each lesson you have some actions to take which will ensure you are ready for the next step of the process. There is also a workbook that helps you plan and work through each step

CANVA TEMPLATES

I know coming up with the PDF download can be time consuming and frustrating if you don’t think you are that creative and coming up with the images for social media can be hard. Thats why I have created all the templates you need. Not only for the download itself but also for all the social images in landscape, story and square. There is even a training video on how to use them and how to use Canva.

SWIPE FILES

Stuck on what to write in the download or the emails that you are going to use to welcome your new audience to your list? No problem I have written them all for you – all you have to do is tweak and add your own personal style.

TRAINING MATERIALS

As well as the pre-recorded lessons and live calls you are also getting workbooks, Lead Magnet & Social Media Post Canva templates, step by step instructional videos on the tech elements, email copy swipe files, landing page copy swipe files and so much more.

All of these bits and all the recordings will be put in the course and you will have lifetime access to it. 

THE TECH

If you have tried to put together an email automation before you might have been defeated by the tech! I know it can be something that puts people off. 

That’s what makes this course sooooo good! Because I am covering the tech.

I have picked 3 of the most popular platforms, Each tech training is broken down into 4 videos where you can follow along the simple steps and by the end you will have a landing page with pop up and automation so your emails send automatically, when someone opts in.

Mailerlite (great for getting started and also a great alternative to Mail Chimp) Active Campaign (a good middle ground one) and then Kajabi which is a great one if you are running an online business with membership/courses.

The information in this lesson was accurate and up to date at the time of recording.

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Ready to get started?

Let's go!

ONE TIME PAYMENT

ÂŁ295

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HERE'S WHAT WE'LL COVER

What’s a lead magnet & Who do you want on your list

In this lesson I will introduce you to what a lead magnet is and then we will go through a perfect customer profile exercise, so you can work out who you want on your list and also what is the reason they want to be there! Once you have identified your perfect customer and work out what they need help with, then come up with the perfect lead magnet to get them on your list. 

 

What you get – Pre recorded lesson with workbook

Coming up with the Lead magnet including copy and a perfect title

In this lesson I will look more in depth and explain what goes into your lead magnet. I will explain all the copy that is needed and how you should structure the copy as well as my proven formula for coming up with a perfect title!   

 

What you get – Pre-recorded lesson, Swipe copy for lead magnet so you only have to add in your 5 tips

Designing the lead magnet and the social media images

In this lesson you will create your lead magnet & social media images using Canva. Don’t worry if you are not a canva pro, I have created pre designed templates for you to use and will show you how you can make it consistent with your brand. 

 

What you get – Pre-recorded lesson. Canva lead magnet templates and social media templates.  Instructional video on how to edit a Canva template to ensure it’s consistent with your brand.

Understanding the funnel process & coming up with the email and landing page copy as well as looking at GDPR

I will walk you step by step through the funnel process of a lead magnet. I explain what emails you need to onboard your perfect customer. We will also create the copy for your landing page and your email copy, using my email onboarding swipe files! 

 

What you get – Pre-recorded lesson. Landing page and onboarding emails swipe files.

The Tech

This lesson walks you through the tech, in the prerecorded lesson I will introduce you to how it works and then you will have a video that will walk you through each step! You can choose between any of the three platforms or if you offer email support as a service you can learn how to do it in all three!  

 

What you get – Pre recorded lesson, tech walk through for 3 email systems

How to get people to sign up!

In this lesson we look at all the ways we can get people to sign up to your list! I will show you examples of lead magnet promotion and go through all the places you can share your lead magnet. 

 

What you get – Pre-recorded lesson. Marketing list of places to promote your lead magnet.

WONDERING IF THIS IS FOR YOU?

THIS COURSE IS FOR YOU IF

  •  If you have tried to build your list before but it hasn’t quite worked!
  •  If you want an email list full of prospective customers.
  •  If you have got stuck on the tech and you need a simple step by step how to do it!
  •  If you are tired of seeing “start my email list” on your todo list.
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Do you have questions?

Kristin Longacre 

After working with Teresa, she helped me come up with a plan to get registrations. This time I had 96 registrations, 21 people attended live (thanks to Teresa's help in getting the right emails at the right time). I've been trying for four years and I finally feel like I can start helping people with my business

Janine Coombes

Teresa is a total pro. What she doesn’t know about digital marketing, isn’t worth knowing. I’ve just finished two rounds of her accelerator and I got SO MUCH out of them. I’ve paid for some extremely expensive group programmes before and, while they were good in their way, the individual attention and laser sharp insights I got from Teresa were unsurpassed. 

Karen Cureton

Last year I was really struggling to become visible, yes, I was doing OK but wasn’t really getting the results I wanted. Over the course of the last year, I was part of a small group working with T to increase our visibility through podcast guesting, speaking and more, working with her is a breeze, what she doesn’t know isn’t worth writing about!

My confidence soared; I got so many podcast bookings that I had to stop applying! I now have several great lead magnets and in the last quarter of 2024 my list grew by 15% AND I gained a new client from one of my lead magnets!! She explains things in an easy to understand way and she truly cares about your business and its success.

Lets do this!

One of the best things I have ever done that helped grow my business is to build my email list. 

There is no nicer feeling than sending out an email and getting replies from your community who are loving what you are sending them. 

The only problem with my email list is that I wish I had started it on day one! There is never a bad time to start your list and I promise once you have completed this course and started your list your future self is going to thank you!

Cheering you on,

Teresa x

Ready to get started?